MOBILE & SOCIAL
M-COMMERCE AND SOCIAL NETWORKS BECOME EVERYDAY PARTS OF RETAIL
Mobile shopping apps, marketing campaigns, payment processing and mobile POS all made headlines this year as retailers caught up to consumers’ increased
use of mobile devices in their shopping experience. Sessions at
NRF’s Big Show focus on these and other concerns around the
emerging social shopping landscape in special presentations
focusing on mobile and social retailing.
DELIVERING A WINNING CUSTOMER EXPERIENCE:
LEVERAGING MOBILE TECHNOLOGY TO DRIVE
Mobile devices are not only infiltrating consumers’ shopping
behavior but associates’ behavior, as well. Meeting expectations
is what leads to repeat shoppers and an increase in associate
morale and retention. Aeropostale shares how it is using mobile
devices and technology to complement strategies for improving
the customer experience and how this is impacting conversion
rates, customer service and business planning.
l When: Sunday, 1/15/2012, 12:00 PM – 1:30 PM,
Room Hall E, 1E 14/15/16
WINNING TODAY’S DIGITALLY ENHANCED SHOPPER
Shoppers have gone digital and retailers must find innovative
new ways to engage with them. In this session, Lisa Gavales
of Express will discuss the keys to engagement, influence and
loyalty that are required for retailers to understand the shoppers’
mindset and engage in the right conversations.
l When: Monday, 1/16/2012, 3: 15 PM – 4: 15 PM,
Room Hall E, 1E 12/13
FOR wasting time… O l is YOuR tablet built
introducing the motion® Cl900 slatemate™
the serious tablet for serious Retailers.
Smart retailers are turning to the Motion® CL900 SlateMate™ with Magnetic Stripe Reader and Barcode Scanner,
powered by the Intel® Atom™ Z670 processor and running Microsoft® Windows® 7. The CL900 SlateMate is the ideal
solution for improving customer satisfaction and increasing workforce productivity. Don’t keep your customers waiting.
make the sale with the Cl900 slatemate.