STORE SYSTEMS
IN-STORE ENVIRONMENTS DRAW TRAFFIC AND LASTING LOYALTY
With the increasingly attractive options of online, mo- bile and social shopping dominating the retail land- scape, retailers are working to improve the in-store
experience. All aspects of brick-and-mortar stores are essential
— from visual décor and layouts to physical technology — in
not only driving in-store traffic but also creating and keeping
loyal customers.
Sessions at NRF’s Big Show will focus on the key strategies
retailers need to consider to make their stores as appealing to
customers as possible. Top retailers and industry analysts will
discuss collaboration strategies, the impact of store design, the
impact of cross-channel on the supply chain and more at the
2012 NRF Big Show.
VIRTUAL POS: MOVING STORE TECHNOLOGY TO THE CLOUD
The POS as we know it is in the midst of a transformation and
retailers who want to succeed must change with it. Hear execu-
tives from major retailers including Bob’s
Discount Furniture, Guitar Center, TBC
Corporation and Brooks Brothers dis-
cuss the new store environment, where
consumers drive self-checkout through
smartphones, interact in real time with
friends to make purchasing decisions
and receive personalized pricing and dis-
counts as they are shopping.
l When: Monday, 1/16/2012, 3: 15 PM – 4: 15 PM, Hall A, IA 21/22
GOING 100% APPLE — NO POS?
While many retailers are testing mobile POS in their stores,
Tory Burch co-founder Christopher Burch has replaced fixed
POS terminals with payment-enabled Apple devices in his new
C. Wonder brand’s stores. In this session,
top executives including Bill Bieluch of
Pacific Sunwear and Michael Relich of
Guess? will provide a detailed overview
of their deployments including hardware,
software and security as well as impacts
on their store format.
l When: Monday, 1/16/2012,
4:45 PM – 5: 15 PM, 3D04, Expo Hall
INNOVATION IN STORE DESIGN, RESOURCE DESIGN AND
TECHNOLOGY ATTRACTS NEW CONSUMERS
Liverpool Department Stores will showcase its latest store in Inter-
lomas, Mexico to demonstrate how innovation in
the application of retail store design, resources and
technology can attract new consumers. A short
film that features the collaboration of internal and
external teams that created this innovative new
store will be previewed, and a panel of experts will discuss innova-
tion and the current design trends, future design opportunities and
real world applications in today’s retail environment.
l When: Monday, 1/16/2012, 1: 15 PM – 2:00 PM,
Pavillion Stage, Expo Hall
SUPPLY CHAIN IMPLICATIONS OF CROSS-CHANNEL
In this session, Brian Kilcourse and Nikki Baird of Retail Systems
Research will take an exclusive look at the future of the global
supply chain based on research and surveys of retailers on their
supply chain practices. It will focus in on the impact of cross-channel selling on the supply chain, including an analysis of the
business benefits of cross-channel selling, as well as the costs and
complexities of operational execution of “save the sale,” in-store
pickup and ship from store.
l When: Monday, 1/16/2012, 2: 15 PM – 3:00 PM, Hall A, 1A 10/12
CUSTOMIZING THE IN-STORE EXPERIENCE
TO MEET CONSUMER/SHOPPER PREFERENCE
Collaboration between consumer goods suppliers and retailers
is key to creating the right in-store environment. This thoughtful
discussion will focus on how to develop value-based solutions that
address top retailer challenges including: driving traffic to stores,
